In a lifetime of achievements, one of His Majesty King Bhumibol Adulyadej’s most significant is without doubt the development of the Sufficiency Economy philosophy. His Majesty first elaborated his vision to the Thai people in 1974. At that time few people recognized its importance because the country was enjoying robust economic growth and expansion. When the financial bubble burst in 1997, people began to take a second look. Now Sufficiency Economy is given the respect it deserves, not only in Thailand but around the world.