It is advisable to send a senior manager to discuss business issues in the UK rather than a junior employee. This stems from a certain degree of distrust of young managers that is still rooted in British culture. This does not necessarily mean that British managers find young people to be incompetent. Some senior managers may have relatively few formal qualifications and may traditionally value experience and expertise as indicators of success. Moreover, sending senior individuals provides more credibility and a sense of authority, which is essential for successful business negotiations. However, these attitudes are gradually changing and it is probable that in modern companies and young industries such as Information Technology, these findings may not necessarily hold true.