4. THE CONNECTION BETWEEN CULTURE AND ORGANIZATIONAL BEHAVIOR
As communication technologies advance and countries become more closely linked through trade, more information about other cultures becomes available. Products are sold worldwide and, in some cases, marketed in the same way everywhere.
In Slovenia, as well as in other countries in the world, we can find someone eating a McDonald's hamburger while dressed in Levis jeans, sitting in a Honda filled with Shell gasoline. As a result of this, some might say that cultures are becoming more alike and that the study of culture is therefore irrelevant. However, a closer look at what seem to be cultural universals reveals many differences. Having a McDonald's hamburger in Moscow or Beijing is somewhat trendy and the cost is well above average. In Washington, DC, eating at McDonald's is a mere convenience as well as one of the cheapest meals available.