Other reasons for failure are discount pricing with thin margins, poor inventory management like managing
inventory at two extreme ends. Some stores were having high inventory levels and some others were with no or
low stock. Bad history of credit defaults that led to supply breakages as they acquire entire merchandize on cash basis. It entered into the market with gorilla strategy and tried to be the number one in every place in the country.
Out of the total stores established only few stores were profit generated and rest were not that much profitable. It
moved across different sectors such as medicines, grocery, IT, mobile, than others very fast than competitors. Global economic meltdown, labling its own products, going for wrong IPO in 2007 but shelving in view of uncertain market conditions were other reasons for the failures. The growth pattern in organized retailing and in the consumption made by the Indian population may follow a rising graph helping the newer businessmen to enter the India Retail Industry