“The [planning] helped us get a handle on how to integrate our work so that families could really be involved with more than one program. This led to greater program effectiveness across the board. We created an organization-wide contact network which put together all of the families
we touched in our program work and grouped them. In this way, any point in the organization could be seen as an entry point. This took the weight off of each individual program, which had been trying to develop its own discrete, distinct constituency. We now say that the organization has a constituency and all programs should be accessible to them. This shift has opened up a whole new world for us.” WFI transformed its system for managing interaction with families from one that undercut its mission and strategic plans to one that reinforces what it is trying to accomplish.