Food Service Sector
Malaysia has a sizeable and rapidly growing food service market today. Sources from the trade
estimate the food service market today is valued between US$ 4.9 billion to US$ 5.5 billion
today. The food service market has been growing at a rapid average rate of around 6.5% per
annum over the past five years. They indicated that this market is likely to grow at between
7%-10% per annum over the next three to five years.
Hotels and resorts, restaurants, and the institutional sub-sectors represent the best potential
for exporters. The restaurant sub-sector accounted for 70% of the total food service sales in
2008. This is followed by the hotels and resorts (8%) and catering services to institutions (5%)