cultures give us a sense of identity and belonging in society.therefore,the loss of one's cultures,for many,alarming.in 46 out of 47 countries where opinion polls were taken, many people believe their traditional ways of life are under threat and that something should be done to ensure the preservation of their culture.yet for some, the loss of culture is a natural result of globalization and progress,and an opportunity to embrace other cultures.so is the globalization of culture a threat or an opportunity?