The fundamental mistake in this argument is the assumption that we cannot attribute to a person characteristics that are not seen at the moment. This assumption is incorrect since we often spontaneously attribute such characteristics, by using certain stereotypical evaluations. This is, for example, what underlies the “attractiveness halo,” in which what is beautiful is evaluated as also good. Accordingly, attractive people are more likely to be the object of love at first sight. It is as if these people begin the struggle to be loved with the initial obstacle already behind them. In love at first sight, the high value accorded to the other’s external appearance is projected onto her internal characteristics. Love at first sight can often mislead since it is based more on imagination than on sight; however, it can still be love, and is often very intense.