It is axiomatic to suggest that an organization is only be as good as the people it is able to attract and keep. Therefore, as we have indicated in sections dedicated to recruitment and selection, it is important that firms take the time necessary to find the right people to fill job openings. Choosing people to work for an organization generally means choosing people for a long time; these people should be thought of as investments. As these people are likely to be essential ingredients in the firm's success, it is incumbent upon the firm to protect this asset/investment. As such, the firm must pay employees what they are worth or else they may choose to work for another firm. The firm's compensation policy must be managed appropriately.