Professional values, ethics, and attitudes include a commitment to (a) technical competence and
professional skills, (b) ethical behavior (e.g., independence, objectivity, confidentiality, and integrity),
(c) professional manner (e.g., due care, timeliness, courteousness, respect, responsibility, and
reliability), (d) pursuit of excellence (e.g., commitment to continual improvement and lifelong
learning), and (e) social responsibility (e.g., awareness and consideration of the public interest).