he board should approve the launch of the Boeing 7E7 Project. There are, however, inherent risks in this project resulting from the design and materials used. The 7E7 is the first plane to use a carbon body construction and employ wingtip extenders. This will add risk to the project since they have never been used on such a large scale project.Airbus is a close competitor. They will be coming to market with their new A380 in 2005. This plane will be a formidable competitor to the 7E7. If Boeing falls behind regarding innovation, fuel efficiency and all the other attributes of a long haul airliner they will lose their market share. In order for Boeing to compete in the aviation industry, they must take on some risk and develop this new plane.With the economy so volatile, airlines will be looking for options that reduce their operating costs. The 7E7 will carry more passengers per flight in a fuel efficient manner allowing the airline companies to justify purchasing the plane. The success of the expandable wing will also give the plane attractivever satility.