Kaufman refer to255:13paiboon rattan dicusses the requirement that refers to the space Gap between the output is currently with the productivity we need to. Bringing the gap ranking importance and them chose what is most important is the requirement to do so.
David McClelland’s Three Theory (1961) McClelland’s work originated from the investigations into the relationship between hunger needs and the extent to which imagery of food dominates the thought process from subsequent research, McClelland and his colleagues indentified and following three main arousal-based and socially developed motives:
1.) Need for achievement: This is the drive which some people have to pursue and attain goals. An individual with this drive wishes to achieve objectives and advance up in the ladder of success.
2.) Need for affiliation: This is the desire for friendly and close relationship, Individuals with a high need for affiliation have a strong desire to be liked and accepted by others. These imply desire to maintain, cordial, and harmonious
3.) Need for power: This is the desire to be influential to control people and change situations. Individuals high in need for power prefer to be placed in competitive and status oriented situations and tend to be more concerned with gaining influence over other. In brief this can be understood as the desire to influence other and control environment.