Buying decision process 5 step of the most extreme
1) the perceived needs. The internal factors of food advertising business owners clean in the media, and the consumption is eating for health.
2) in search of information from personal sources is a friend of general sources is the Internet, the information about food clean that consumers find. Is the value in nutrition.
3) assessment options before deciding to buy consumer with the identification of several food clean shop. The importance that consumers consider is the value in nutrition.
4) in the buying decision. By reason that consumers decide eat clean is a nutritional value to pick up food clean of consumers are sources of food shop clean especially The frequency of eating clean is uncertain, the cost each time most is 101-300) and time to buy is in the evening. (after work).
5) behavior after purchase. By most consumers satisfied food clean and Go back to eating clean again. And in the future, most consumers choose to dine clean.