For technology companies, particularly those
with enterprise or B2B products, the product
management job is very technical. This is why
we see many product managers reporting to
Development or Engineering. However, we’ve seen
a shift away from this in recent years, from 19% in
2001 to 12% in 2008. The problem appears to be
that technical product managers spend so much
time writing requirements that they don’t have
time to visit the market to better understand
the problems their products are designed to
solve. They spend so much time building
products that they’re not equipped to help
deliver them to the market.