1. Who’re customers for restaurants at Junk Ceylon and on Patong Beach?
2. Which variety of restaurants customers can choose in these areas?
3. Why some restaurants are full of customers and some are quiet?
4. Choose one of the restaurants in these areas for your dinner. Photos are needed. Then, use your experience to summarize below information:
a. What food & beverage, tangible elements and augmented factors making that restaurant outstandingly different to the others?
b. Which factors will mostly, secondly, and thirdly influenced their customers’ decision?