As the urgency to address climate change increases, organizations are beginning to adopt proactive
environmental strategies. Green IS can play a pivotal role in supporting these strategies and bringing
them to fruition. Using three organizational case studies, this study explored how an emergent
category of Green IS can be designed and used to promote ecologically responsible behaviors. The
paper now concludes with a discussion of the contributions this work makes to the field, limitations of
the study, and future directions for research.