Food product decision criteria for Thai sampling
For the most important factors in the purchasing decision of the sampling, it is found that the majority of the importance of good health products or food or product type of organic, The percentage of 4.16, next is the price of product average is 4.09 and the label with integral data of product average is 4.04 therefore concluded that people give importance to health care, considering the factors of influence on the purchasing of the Thai people. And the influence factors in minimal purchase decision are imported.
The factors that are important in deciding the quantity of samples of Thailand, found that most of the focus on the subject of food or healthy or organic products. Representing 4.16 percent, followed by the price of the product for representing an average factor of 4.09 and labels with information of the product. Representing an average 4.04 therefore conclude that Thailand is mainly focused on health care, considering the factors that influence the purchase of Thailand and the factors that have little influence in the decision to buy the product. Imports, which have an influence on purchasing decisions of sampling of Thailand.