Due to the BP has Non Active Campaign for Umay Premier Phase II-2015 during the period of the campaign is 1 September - 31 October 2015 for stimulating customers. By sending a notification to the customer SMS matching campaign. Interest 0% long 90 days for the first date withdraws of the campaign. So in order to stimulate customer use the card. BP therefore that should be sent SMS stimulate again after notice to customers for the first time.