The creation of good relations and trust with those who live near offending
emission producers, combined with an ongoing tightening of regulations,
can be decisive factors in the resolution of odor problems. Pushing away the
neighbors from the search for solutions environmental problems caused by an
industry promotes strong feelings of suspicion and helplessness and gives rise to
unbearable resentments, never overcome by developing expensive information
campaigns. In fact, effective public relations and communications tactics help
producers become aware and strengthen and foster favorable actions by policymakers;
otherwise, people tend to exaggerate risks and may be suspicious of
arguments limited to technical information.