These programs can estimate the total dollars up for grabs in a market by analyzing local age and income data from the U.S. Census Bureau as well as sales data from stores in an area—numbers that are commonly available through third-party vendors.
These programs can estimate the total dollars up for grabs in a market byanalyzing local age and income data from the U.S. Census Bureau as wellas sales data from stores in an area—numbers that are commonly availablethrough third-party vendors.