Abstract
This research aims to study, as follows: 1) buying behavior supplement (collagen) of undergraduate students, Faculty of business administration, science and 2) to compare the buying behavior supplement (collagen) of undergraduate student, Faculty of management.Dhurakij pundit University by major studies. This research is a survey research (Survey Research) using the questionnaire as a tool to collect information. Collect information from students, Faculty of business administration at dhurakij pundit University undergraduate intake supplement (collagen) and the statistical analysis of the data, with 196 in-depth description (Descriptive Statistics), i.e. the value% (Percentage), and complex statistical hypothesis tests (Inferential Statistics), i.e. to estimate Chi-Square Test study results found.
1. most respondents will choose a nutritious food supplement (collagen) Colly brand Collagen (collagen neck lali) to choose a nutritious food supplement (collagen) in most bedrooms. There is a reason to choose a nutritious food supplement (collagen), because a simple review. The most delicious, most buying supplements (collagen) from the Internet to help people make decisions to buy are themselves the most, and how buying supplements (collagen) from the security. The main kinds are most.
2. test results that found that undergraduate students, Faculty of business administration at dhurakij pundit University with a major in different studies. There is a brand who influence the buying and consuming is how to choose supplements (collagen) are different.