By comparison, the differences of dimensions between Hofstede’s model and others. Firstly, the Schwartz’s cultural framework was similar to the dimension of Hofstede. According to Valdiney and Maria (2000), the research showed balancing between the Individualism- Collectivism dimension of Hofstede and the individualism of Schwartz. Schwartz differ from Hofstede about aware in social welfare, the family security and social justice. Next, The Power distance dimension in positive aspect is associated with Collectivism of Schwartz, which he evaluated by Conservation. However, the negative aspect links with his Individualism and show in the value of Autonomy. The Hofstede’s paradigm connected to gross national product of a country (GNP), which influence to individualism. For example, the country, which gets higher wealth will be more individualism, but the country which gets higher poverty will be more collectivism (Gouveia et al., 2000). Meanwhile, the Schwartz’s model does not have about geo-graphic variables except