An interesting example of this is the grocery store chain called “Golden Place”, owned by His Majesty. It has been quite successful but there are only five stores around the country. There was one occasion when a businessman spoke to His Majesty during his audience and said that he would like to offer his help to expand the business of Golden Place rapidly. The reply was that there was no need, since the business of Golden Place would be expanded cautiously and at an appropriate pace.
In the third case, we find examples of firms whose business practice is to give priority to the interests of others, especially their personnel and customers. One company decides to resist the temptation to maximize the short-run profit and to keep charging moderate prices to its customers, thereby being content with a reasonable profit for its operation. This is because it knows that with the prices not being too high, the customers will enjoy a better margin and later will be able to expand their operation. With its customers having more business, the firm itself will have more business as well. So what is not good for profit in the