Henry Ford said that a can can be any colour as it's black. and I feel the same way about advertising. A really good ad campaign will work across cultures and appeal to basic human needs-the only thing you need to change is the language.
Henry Ford said that a can can be any colour as it's black. and I feel the same way about advertising. A really good ad campaign will work across cultures and appeal to basic human needs-the only thing you need to change is the language.