As new organizations are created with people from different cultures, who may have been
bitter competitors or come from foreign lands, opportunities for conflict and misunderstanding abound. Rather than wait for culture clashes to occur, HR leaders can
prompt business partners to proactively address and manage culture in M&A. The
framework presented here helps them do this in a comprehensive manner by clarifying the
desired endstate, unfreezing employee mindsets, using appropriate interventions to move
in the desired direction, and refreezing cultural norms and values.