Tine had developed an effective carrier for its main product, 1-litre
fresh milk cartons. The benefits, although not universal, are economically
and environmentally efficient. However, despite the roll-rack’s
flexible design, which can accommodate products other than those it
was specifically designed for, many of Tine’s other products are still not
compatible with this form of carrier. Consideration must be given to
how the roll-rack can be adapted to suit the network of products better.