Placement is synonymous with distribution. It refers to providing the product at a place, which is convenient for consumers to access. In tourism, the product is not distributed to the client, but the clients travel to the product. Thus, unlike physical products, tourism distribution is more related to where you distribute the informaton about the service (trade shows, resellers, webpages, etc.). In the example of the brochure of the Amazon Lodge, the placement may be your office, a trade show in London or to potential customer´s houses (by direct mailing). - See more at: http://www.freenomads.com/blog/?p=296#sthash.kMYqfqRt.dpuf