The survey approaches quality in four major areas:
Quality strategy and KPI system – how the company sets aspirations on quality and executes its business to meet customer expectations
Functional quality processes – how the individual functions contribute to the overall quality performance by ensuring robustness and continuous improvement of all processes of the value chain
Quality organization and governance – how organization and related processes enable quality performance
Quality mindset and capabilities – how the importance of quality is efficiently conveyed both internally and externally