Introduction
What is your product?
Why you want to do business with this kind of product?
Why you choose this product?
Do you think you can make a good business out of this product?
Section 1. Name and Description of your product.
Section 2. Is your idea new?
Who are your competetors?
Section 3 Technical and Market Information.
Who will buy your product?
Where are they located?
How old? All can buy your product?
High society? Comfort level?
Where are you going to sell your product?
Are you going to have your own shop?
Section 4. What makes your idea unique?
Taste, color,
Section 5 SWOT analysis of New Business in Relation to Competitors.
Section 6 Can it be produced?
How many of your product you can make in 1 day?
How long could you make 1 product?
Ingredients or raw materials of your product. This is for 1 product.
Section 7 How to make your product.
Show the steps/directions in making your product.
Section 8. Equipment required.
Section 9. Finalize Market Strategy.
Primary Target Market for Business
Secondary Target Market for Business.
How you are going to sell and distribute your product.
Section 10. What critical barriers to production?
Section 11. Pricing and Distribution.
Table for the Ingredients and it’s price. Production Cost.
Operating Cost.
Electricity
Water
Wages/salary
Gasoline
Telephone
Transportation
100% mark up cost
10 baht + 200% mark up cost = 30 Baht Profit = 20 Baht
Section 12 Income Statement
1 month Operation.
Name of your Business
Income Statement
For 1 month of Operation
Sales XXX
Less: Production Cost XXX
Operating Cost XXX
Miscellaneous Expense XX
Total Expense: XXX
Income or Loss XXX
Surveys:
New Product
Competitors’ Product
Market Size and Value
New Product:
Gender:
Age:
Address:
Occupation:
Name of your Product
Your Name
Hotel Management IEP Year 1
Work Development with Quality Management System and Productivity
January , 2014
Susie Jay Reyno