The Internet
While coverage of sports saw monumental changes throughout the 20th century, the biggest was to
come during its last decade. The Internet became a viable source of information during the 1990s; ESPN
launched its first website in 1995 as ESPNet.SportsZone.com, now simply ESPN.com. Websites run by
sports networks featured the same information consumers could access through newspapers or television
broadcasts; however, the World Wide Web created two important innovations for consumers: immediacy and
content control.
of channels, 24 hours a day, in over 150 countries. In addition to its sports programming, the network breaks
news on SportsCenter and ESPNews, one of its sister channels. ESPN employs many of the top reporters
for their respective sports. The network consistently breaks top stories more frequently than its competitors;
with their unparalleled programming and top-notch reporting, there is no real argument when the network
refers to itself as the “Worldwide Leader in Sports” (ESPN.com).