a) There will be a small group of head office users who will use the data to create an information product that identifies areas where they should target their site search. For example, they might identify particular cities and areas within cities and then ask their property team to focus their efforts in those areas.
b) A team of about 20 Development Agents will be on the streets working with real-estate companies and potential franchisees to identify specific locations. These agents will have access to the POI dataset and the information products created by the head-office team via ArcGIS Online to support their field work.
c) So … the POI dataset will be hosted in ArcGIS Online in the cloud. The other datasets will be used by analysts on-premise and the results of their analysis will be published to ArcGIS Online.