Questionnaire 3: choosing most important
factors.We will then present the complete consolidated
lists of items to each expert within each panel. The third
questionnaire will be randomly arranged to cancel out
bias in the order of listing of the items. Each panelist
will be asked to select (not rank) at least 10 factors on
each list that they consider important to e-commerce in
SSA. When all of the panelists have returned their
responses, we will analyze each panel separately to
identify the factors selected by over 50% of the experts
in the panel; we will retain these factors for that panel.
This process will reduce the lists to a manageable size.
The target size for ranking will be no more than 20–23
items