2. Adjustment Refusal
If the complaint is unjustified, you have to refuse what the customer requests. This letter is called adjustment refusal. Because of its negative nature, it is very difficult to write. In such a case, the customer is usually told quite gently and given a full explanation of the circumstances.
In writing an adjustment refusal, you must remember two objectives:
1. To say "no" clearly after stating your reasons.
2. To keep the future business of the customer if possible.
Organizational Plan
1. Begin the letter with words that act as a buffer
2. Explain and analyze the circumstances. Give reasons why you have to say "no").
3. Bring up the decision your refusa) which can be either implied or expressed.
4. Include a sales talk and or end the letter courteously.