As organizations globally are expected to do more with less, we believe
corporate volunteerism programs have the ability to provide benefits
for firms and other stakeholder groups. Porter and Kramer (2011) advocate
a corporate social value approach that encourages firms to “look at
decisions and opportunities through the lens of shared value” (Porter &
Kramer, 2011, p. 65) to maximize corporate growth and innovation while
concurrently providing greater benefits to society. We believe corporate
volunteerism programs, when designed to align with the strategic goals of
the organization, have the ability to do exactly this—providing benefits to
organizations, employees, and society at large. As this study suggests, organizations
that offer their high-skilled employees meaningful volunteer
experiences will not only help NGOs (and the communities they serve)
but also develop employees’ skills, increase their employee engagement,
and build their knowledge in areas which are important for organizational
success—a win–win–win.