Example: In his article "Michael Dell turns the PC world inside out," Andrew E. Serwer (1997) describes how Michael Dell founded Dell Computers and claims that Dell’s low-cost, direct-sales strategy and high quality standards account for Dell’s enormous success.
According to Andrew E. Serwer (1997), Michael Dell founded Dell Computers and claims that Dell’s low-cost, direct-sales strategy and high quality standards account for Dell’s enormous success.