But Venmo isn’t for everyone; it features a social news feed of friends’ transactions and automatically translates words like “rent” into emojis (a house and money with wings). This kind of stuff tends to go over well with millennials, but can be alienating to older consumers. Additionally, Venmo faced criticism last year for security flaws and the lack of a customer service number, leaving many still skeptical although they’ve since added two-factor authentication.