Typically the interviews lasted 45±60 minutes. Assurances
of con®dentiality and anonymity were given at the
start of the interview, together with explanations of the
purpose of the research. Interviews where held in person
were taped. Notes were made of telephoned interviews.
Although the interview schedule was followed, as themes
emerged during individual interviews these were developed
further with participants. As the interviews progressed,
ideas from previous interviews were checked out
which helped to build emerging themes. The interviews
all started with the same question, which was to ask each
leader if they could locate themselves within a framework.
The framework was a square divided into four. Within
each quadrant was positioned either political, executive,
academic or clinical. Leadership was positioned at the
centre spanning all four quadrants