Peter then makes a costume with the colors that Arachne described to him (red for every heart of the innocent that bleeds, and blue for the sorrow of endangered citizens) before swinging through the city on his webs, fighting criminals and saving innocent civilians as "Spider-Man" ("NY Debut"). The Daily Bugle begins to publish articles about Spider-Man while Peter is hired by editor-in-chief J. Jonah Jameson as a freelance photojournalist. Meanwhile, Norman Osborn begins thinking that Spider-Man stole his research as the military organization Viper Worldwide presses him to accelerate his project ("Pull the Trigger"). Norman contemplates the dilemma with Emily while Peter shares his first romantic moment with Mary Jane ("Picture This"). Norman decides to experiment on himself, causing an electrical surge that results in Emily's accidental death. Norman goes insane and mutates into the "Green Goblin".