About Us
22 THINGS YOU (MAYBE) DON’T KNOW ABOUT US
1
We are cruelty free, and always have been! Read more about that here. We also make it a point to work with cruelty-free, third-party vendors.
2
Our products have always, always been some of the best-priced on the market and it’s not like we use different materials to make them than our competitors. Know what we’re saying? We care about you.
3
We hear all the time "wet n wild was the first makeup I ever bought," and WE LOVE THAT.
4
We are the trusted beauty destination for women, inclusive of all ages, ethnicities, skin colors, and economic statuses. So basically, no matter who/where you are in life, we have a product for you, lady.
5
We are the #1 value brand in America. No, we did not name ourselves this.