9. Fifties & Up (50+)
Often called the “
empty nesters,
” this age bracket
suddenly
have a lot of time
—
their children have
moved out, and they will soon be facing retirement.
Some
return to games
they enjoyed when younger,
and others, looking for a change, turn to new game
experiences.
Adults in this age group are particularly interested
in game experiences that have a strong social
component, such as golf, tennis, bridge, and online
multiplayer games.