The main entrance to the hotel the guests come in through, must display a Best Western Premier logo (minimum
310 mm wide) or a Best Western logo (minimum 200 mm wide). Above the door (on a canopy), beside the door (a Property Identification Sign or a membership plaque) and at the door (a decal logo can be either full colour or frosted glass imitation) are acceptable. Even the words “Best Western Premier” are acceptable but not recom- mended.