In comparison to the courses that already existed in the partner institutions, the added value
the Media Culture 2020 project offered were: different design processes related to digital
collaborative work, and new approaches to diverse ICT and Social Media learning methods that
enhance the educational model for both the student and the lecturer. For the student:
improvement of learning self-management; implementation of collaborative work in a
European environment; improvement of the quality of the mentoring; diversification of
activities and professional abilities. For the lecturer: new pedagogic forms of relationship with
students; implementation of blended monitoring and evaluation; diversification of tools for
organizing activities related to contents. The result is that both lecturers and students try and
learn different traditional and new media elements in innovative ways.