To reinforce enterprise collaboration , changes were made to the measurement system. IBM previously measured execution solely within the supply chain business functions ,such as logistics and procurement. If logistics met its commitments, the logistics team was happy . today , the entire ISC must achieve integrated goals such as meeting or exceeding customer to market expectations methods of evaluating performance , such as time to market , were no longer sufficient. IBM also needed to capture critical quantitative data across and between functions as well as quantitative insight into their supplier and partner relationships. IBM adapted its measurement system to support the dynamics of a truly end-to –end operation