The importance of innovation in today’s business is widely recognized by all managers. At HR level they talk
about innovations; they support innovations, but they usually kill innovations offered by employees and managers.
HR always sees issues arising from the company-wide implementation of the new procedure or process.
Innovation and human resources management play an increasingly important role in sustaining “leading edge”
competitiveness for organizations in times of rapid change and increased competition. “Discontinuous change
requires discontinuous thinking. If the new way of things is going to be different from the old, not just an
improvement on it, then we need to look at everything in a new way