But the hotel is a long, very boring walk from the interesting parts of Chiang Mai. Actually, it's located in an industrial setting, so if you're an engineer fascinated by displays of hardware, motor parts, and the like, it's kind of neat. But no place you'd want to eat, apart from the hotel, nearby. Deserted at night (well, except down the street is a place called "Rose" which appears to be a brothel). So if you like to be LOCATED in an interesting neighborhood, this is a really bad choice for Chiang Mai. Even though we paid in advance and the hotel was not willing to find a way out of Expedia's no refund policy (even for the incremental cost of breakfast), we opted out of the last two nights and transferred to the U Chiang Mai, which was even lovelier (see review), and a bit more expensive but worth it.
So, in summary, if you're on a budget, plan to drive/bike around, or just want to be OUT of the interesting parts of Chiang Mai, this is a great choice. If it could have been magically transported to the center, we'd have raved. But for us, it was not a good choice.