CONTENTS1 INTRODUCTION.............

CONTENTS
1 INTRODUCTION............................................................................................. 6
2 WHAT IS MOTION GRAPHICS DESIGN...................................................... 7
2.1 General overview of Motion Graphics.........................................................7
2.2 Most commonly used software for motion graphics ...................................8
2.3 Important Design Principles for print as well as motion design .................9
3 AREAS OF MOTION GRAPHICS.................................................................13
3.1 Real live footage with graphical illustration ............................................. 13
3.2 Two Dimensional computer graphics (2D)................................................ 14
3.3 Three Dimensional computer graphics (3D)..............................................14
3.3.1 Three Dimensional (3D) Projection Mapping.................................16
3.4 Infographics................................................................................................17
3.5 Kinetic typography.....................................................................................19
4 VIDEO AS ADVERTISEMENT MATERIAL................................................ 22
4.1 Designmanagement's point of view...........................................................22
4.2 What is a promotional video...................................................................... 23
4.3 The advantages of a company presentation via video................................23
5 THE PROCESS OF A MOTION GRAPHICS PIECE..................................... 26
5.1 Overview of the Process ............................................................................26
5.2 Concept and Script .................................................................................... 27
5.3 Visual Style and Storyboard ......................................................................27
5.4 Production.................................................................................................. 28
5.5 Delivery......................................................................................................29
5.6 Planning vs. Production – what professionals consider more valuable.....29
6 INTERVIEW WITH PROFESSIONALS IN THE FIELD .............................31
6.1 Future Trends..............................................................................................31
7 PRACTICAL PART..........................................................................................34
7.1 The client....................................................................................................34
7.2 The brief..................................................................................................... 35
7.3 The approach.............................................................................................. 35
7.3.1 Stage 1: Brainstorm and storyboard................................................35
7.3.2 Stage 2: Research - Footage & Music.............................................38
7.3.3 Stage 3: Production of the video......................................................39
7.4 Analysis of the result..................................................................................40
8 CONCLUSION AND DISCUSSION...............................................................42
REFERENCES...................................................................................................... 45
APPENDICES ...................................................................................................... 47
4
Appendix 1. Questionair for companies in the field .......................................47
Appendix 2. Questions for a company, wanting to create a video presentation .
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ผลลัพธ์ (ไทย) 1:

เนื้อหา1 INTRODUCTION............................................................................................. 62 อะไรคือการออกแบบกราฟิกเคลื่อนไหว... 72.1 รวมทั่วไปของกราฟิกเคลื่อนไหว... 72.2 ส่วนใหญ่นิยมใช้ซอฟต์แวร์สำหรับกราฟิกเคลื่อนไหว... 82.3 หลักการสำคัญออกแบบพิมพ์และออกแบบการเคลื่อนไหว... 9พื้นที่ 3 ของกราฟิกเคลื่อนไหว... 133.1 ภาพยนตร์สดจริงพร้อมภาพประกอบกราฟิก... 133.2 กราฟิกคอมพิวเตอร์ขนาดสอง (2D) ... 143.3 สามมิติคอมพิวเตอร์กราฟิกส์ (3D) ... 143.3.1 สามมิติ (3D) เนรมิต... 163.4 Infographics................................................................................................ 173.5 Kinetic typography..................................................................................... 19วิดีโอ 4 เป็นสื่อโฆษณา... 224.1 Designmanagement มอง... 224.2 คือวิดีโอส่งเสริมการขาย... 234.3 ข้อดีของการนำเสนอของบริษัทผ่านทางวิดีโอ... 235 กระบวนการของชิ้นส่วนกราฟิกเคลื่อนไหว... 265.1 รวมของกระบวนการ... 265.2 Concept and Script .................................................................................... 275.3 ลักษณะการแสดงและกระดาน... 275.4 Production.................................................................................................. 285.5 Delivery...................................................................................................... 295.6 การวางแผนกับผลิตผู้เชี่ยวชาญพิจารณาอะไรมีคุณค่ามากขึ้น... 29สัมภาษณ์ผู้เชี่ยวชาญในฟิลด์ 6 ... 316.1 Future Trends.............................................................................................. 317 PRACTICAL PART.......................................................................................... 347.1 The client.................................................................................................... 347.2 The brief..................................................................................................... 357.3 The approach.............................................................................................. 357.3.1 ขั้นที่ 1: ระดมและกระดาน... 357.3.2 ขั้นที่ 2: วิจัย - ภาพยนตร์และเพลง... 387.3.3 ขั้นที่ 3: การผลิตวิดีโอ... 397.4 Analysis of the result.................................................................................. 408 สรุปและอภิปราย... 42REFERENCES...................................................................................................... 45APPENDICES ...................................................................................................... 474ภาคผนวก 1 Questionair บริษัทในฟิลด์... 47ภาคผนวก 2 คำถามสำหรับบริษัท ต้องการสร้างงานนำเสนอวิดีโอ.......................................................................................................................... 4

ผลลัพธ์ (ไทย) 3:

CONTENTS1 INTRODUCTION……………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………6WHAT是运动GRAPHICS 2设计………………………………………………………………………………………………………………………………………………………………………7通用overview of Motion Graphics.........................................................7 2.12.2赢得最为commonly运动图形软件………………………………………………………………………………………………………………8As for print 2.3 Important设计原则设计了作为运动………………………………………………………93 GRAPHICS.................................................................13 AREAS的运动真正的生活是一footage与3.1图形……………………………………………………………………………………………………………………………………………………13两Dimensional 3.2计算机图形（2D）……………………………………………………………………………………………………………………………………………………14三维计算机图形3.3 Dimensional（三）……………………………………………………………………………………………………………………………………………………143.3.1 Dimensional Projection Mapping.................................16三（3D）。3.4 Infographics................................................................................................17typography.....................................................................................19 3.5动力学视频4 AS ADVERTISEMENT材料……………………………………………………………………………………………………………………………………………………224.1 Designmanagement ' s点的视图…………………………………………………………………………………………………………………………………………………………………………………………22…这是一个4.2 promotional视频…………………………………………………………………………………………………………………………………………………………………………………………………………………………………23一个公司的优势4.3）通过video................................23演示运动的5 GRAPHICS PIECE the PROCESS A………………………………………………………………………………………………………………265.1的过程概述…………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………265.2和脚本的概念……………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………275.3视觉风格和情节提要………………………………………………………………………………………………………………………………………………………………………………………………………………………………275.4生产………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………285.5 Delivery......................................................................................................29生产规划与5.6——什么valuable.....29 consider更专业在渠中PROFESSIONALS 6 WITH场……………………………………………………………………………………………31Trends..............................................................................................31 6.1未来7 PRACTICAL PART..........................................................................................347.1 client....................................................................................................34）7.2 brief）……………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………35方法7.3）…………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………35阶段1：Brainstorm和storyboard................................................35 7.3.17.3.2阶段：研究和Music.............................................38 - Footage 27.3.3视频生产的3阶段：………………………………………………………………………………………………………………………………………………………………………39分析的result..................................................................................40 7.48 CONCLUSION和DISCUSSION...............................................................42REFERENCES………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………45APPENDICES………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………474公司Appendix为1。在Questionair场…………………………………………………………………………………………………………………………………47为一个公司。Questions Appendix 2 to create a，wanting视频演示。………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………4