Paris is strongly promoted as a sustainable tourism destination as long as global warming becomes serious. It is also the new trend to “being green” in these few years, hence it provides the opportunity to explore Paris in eco-friendly way and helps to create an image of “Paris is a green capital” (parisinfo.com, 2010)
As the French government promotes Paris as a green destination and it is part of the trend of tourism, the managers can create eco-friendly offerings and policies in order to enrich the reputation of Four Season through this opportunity.