On a smaller scale the Mexican nation has traditionally been characterized by strong provincial and local cultural identities. People identify closely with their own state; stereotypes about people from other places abound. Strong regional and local identities have given rise to the idea that there exist "many Mexicos." Nevertheless, even though Mexican culture is diverse, there is also a strong identification with the nation-state; nationalism is vigorous.
Read more: http://www.everyculture.com/Ma-Ni/Mexico.html#ixzz3zkjHfCUw