Who is Roger Richman? The simple answer is that Mr. Richman founded The Roger Richman Agency, Inc. in 1978. The Roger Richman Agency, Inc., has helpfully composed a web site explaining how valuable Albert Einstein is.
The web site explains that:
Because Albert Einstein is one of the most recognized and respected people of all time, his likeness and persona continue to be highly valued by companies and institutions around the world to help advertise and promote their products and services.
Along with promotions and advertising, the likeness of Albert Einstein is highly prized for use on relevant merchandise.