The traditional images & discourses of the ‘workplace’ are (partially) dismantled, leaving scope for the material free-play of multiple other identities (consumer, family or community member, player) which evoke different, affective and emotional memories or ‘cues’
The organisational ‘team-player’ is expected to move & interact through the spatial arrangements or ‘rhetorics’ of communal or affective or playful relations, enacting them in their everyday work life.